Social media policies have become of paramount importance as more and more people connect on-line via various social media platforms. Many organisations are now recognising the new opportunities to engage with customers, prospects and targeted communities to help raise awareness of their products and services and grow revenue. Many organisations are also realising the potential business risks that unguided or irresponsible social media usage...

One of the most frequent questions I’m asked when delivering social media presentations and training courses is “What shall I say, what do I talk about?” My response is usually, “Listen to what others are discussing and join in the conversation by adding something of value” This method of engagement works really well because over time you build up trust, respect, integrity, and eventually you become recognised as...

When social signals started being used by search engines such as Google and Bing for ranking popularity of websites, one common question was heard throughout the blogosphere, “How do I keep track of the online popularity of my website?” Now, a concrete answer has arrived to that question, in the form of the product known as Social Metrics Pro. As this plugin is so simple to use, and gives so many SEO ranking benefits we now install it as...

With Google Plus seemingly taking over the internet as millions flock to try it out, many bloggers are now looking for a simple way to integrate Google+ into their blogs. After trawling  the internet for a suitable plugin, and experimenting with the many widgets, plugins and pieces of code that I found, I finally unearthed a WordPress plugin that was quick to install, simple to use, looks pretty cool, and works a treat. It’s a neat little...

The title of my post “Authentic Indian Dishes To Cook At Home” may seem a little off piste, but please bear with me, it will all become clear… I’ve been studying the progress of a Social Media savvy Chef on YouTube for some time now by the name of Chef John. This guy is hugely successful at what he does, he has really worked out how to to get his messages out there, and how to engage with his audience. Every week Chef...

I have some great news to share today. From Sunday 19th September at 9:00am The Business Hub will be also be  broadcasting on KLFM 96.7 We cannot get over just how popular The Business Hub has become in only a few months, and Mark and I would sincerely like to extend our heartfelt thanks to all of the wonderful people who listen to our show every week, either on-air, on-line, or by downloading our podcasts. If you’ve listened to The...

Every week, for the next 100 weeks I will be going to a new, inspiring location where I will use AudioBoo to record an interview with the accomplished author Joe St Clair. Joe will be describing not only the scenery and the surroundings but also why he chose each unique location to demonstrate a connection with one of the inspiring tips drawn from his best-selling book “100 Tips for Total Life Fulfilment”. This is part of a comprehensive social...