Unprecedented growth of Social Media As I continue bringing Social Networking and Social Marketing to the masses through my seminars, I find many people are very confused or even intimidated by the sheer number of social network applications available for people to use these days, and the number continues to grow. When we made our “Introduction To Social Networking” training video earlier this year there were around 375 mainstream...

1. Creating the right image on Twitter I don’t know about you, but if truth be told, I find it really annoying when I discover a follower that hasn’t made any effort to upload their photograph to their Twitter profile. To be honest, I’m not really interested in building any kind of business relationship on Twitter with someone who can’t be bothered to upload their photo, in fact I find myself wondering “Why are you...

It all began with this interview In October 2008 I was invited by Mark Peters of Star Radio Cambridge to come into the studios to be interviewed about a new presentation I was giving at a local business seminar. After the Interview Mark and I got chatting about how Star Radio were using social networking and we discussed how some of the new technologies emerging around this could be used by the station. Although Star Radio has a highly...