Social networking – An introduction for beginners

Posted by Ian McKendrick in Featured, Presenting, Social Media, Training | 0 comments

May 10, 09

Unprecedented growth of Social Media

As I continue bringing Social Networking and Social Marketing to the masses through my seminars, I find many people are very confused or even intimidated by the sheer number of social network applications available for people to use these days, and the number continues to grow. When we made our “Introduction To Social Networking” training video earlier this year there were around 375 mainstream social networking type applications. It’s now estimated (only 5 months later) to be in excess of

Top Ten Tips to Create a Twitter Image That Attracts More Business

Posted by Ian McKendrick in Info security, Social Media, Training | 11 comments

May 02, 09

1. Creating the right image on [blippr]Twitter[/blippr]

I don’t know about you, but if truth be told, I find it really annoying when I discover a follower that hasn’t made any effort to upload their photograph to their Twitter profile. To be honest, I’m not really interested in building any kind of relationship with someone who can’t be bothered to upload their photo, in fact I find myself wondering “Why are you here?”…. On the other hand, if you don’t know how to upload your photograph, click here and I’ll show you how!

2. Make first impressions count

As those of you who have attended my Social Networking seminars will know, Twitter is nothing more than a Social Networking tool and should be used to

The Star Radio journey begins!

Posted by Ian McKendrick in Business Hub | 0 comments

Jan 13, 09

It all began with this interview

In October 2008 I was invited by Mark Peters of Star Radio Cambridge to come into the studios to be interviewed about a new presentation I was giving at a local business seminar.

After the Interview Mark and I got chatting about how Star Radio were using social networking and we discussed how some of the new technologies emerging around this could be used by the station. Although Star Radio has a highly informative website, and each of the presenters has a blog, it was soon very clear that