Social Networking for business

Posted by on January 13, 2009 in Blog, Social Media, Training | 4 comments

Social Networking for business

Are you ready for the Social Networking party that brings a constant stream of new clients to your door?

Have you signed up to FaceBookLinkedIn and 4Networking yet?

Imagine you are the only person selling your goods or services in the marketplace and as soon as you set out your stall you are surrounded by people who are interested in buying….

Imagine being able to hear every conversation when people are talking about looking to buy exactly the products and services you sell…

A simple social networking strategy can bring you a constant stream of new leads

This is a real scenario – I know because I am doing it now! I’ve made 400 new contacts in six weeks from people who have approached me and secured four pieces of paid work. (How many new clients did you get in December?)

When I hear people talk about on-line networking I see people switch off. I sympathise because I did too – until I was forced to look at the evidence of what is happening.

I resisted all the social networking stuff because it just didn’t seem business like and was definitely for a different generation – then I discovered a network where nearly 40% of users are over 45 and reporting great business results.

I was still resisting (no time, don’t understand it, etc., etc.,) until I was led step by simple step into the world of Facebook, Linked-In, 4Networking and Twitter. (I know these seem stupid names but hey, they work!)

During the past twelve months, UK traffic to the Twitter alone has increased by 63% and predicted growth for the coming year sits at 435% – that’s a pretty steep growth rate and unlike other social networks Twitter has a broader appeal. Many influential people are ditching their traditional website/newsletter method of communicating in favour of Tweeting, Blogging and Social Networking.

It’s cheap, its easy, it gets you a good SEO ranking and it brings you lots of new contacts. (And you don’t need a webmaster!)

Come and find out how it could transform your business in at one of my presentations or workshops where I will take you step by step through the process and answer all your questions.

Join me to find out more about tools such as…

twitter-100 facebook-logo-rounded-100 linkedin_logo-100 plaxo_logo_black_100 Ian McKendrick details on ecademy-logo-100 HootSuite Logo

I explain – in simple English – just how easy it is for you to set these tools up for yourselves and begin reaping the benefits straight away.

Or, if you have any concerns of questions please feel free to leave me a comment below

About Ian McKendrick

Ian is a social media and IT Strategist, Broadcaster, and Keynote Speaker on IT Strategy, Social Media and Information Security. Connect with Ian on Google+

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  1. Social networking for business is a vital part of SEO and online marketing, However for many businesses it is totally overlooked – which is especially true within our current climate.

    • It is a real shame, but sadly this is the case.
      However the more I give presentations to business leaders and entrepreneurs about how simple it is to develop and maintain a Social Networking strategy, the more people have signed up to the idea and have begun to implement their own Social Networking strategies.

      Over the coming months I will be posting a selection articles on the technologies people can adopt and the things they could be doing, not only to raise awareness of the special abilities, products and services that they have to offer, but how they can attract new opportunities by becoming the “Expert” in their field/s of specialisation.

      Watch this space!…

  2. I came across your website from wikipedia and read some of your other websites. They’re cool. Pls continue this excellent work.

    • Thank you for your kind words.
      Please let me know if you would like me to write about anything specific regarding social media that I may be able to help you with

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